BBC’s signs first IP VoD deal in South Korea

Satdude

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BBC’s signs first IP VoD deal in South Korea

BBC Worldwide, the BBC’s commercial arm, has signed an agreement with Hanarotelecom, one of South Korea’s largest telephone landline and broadband service providers, to supply Internet Protocol Video on Demand content for its new TV Portal platform, Hanaromedia.

The new service, which launches in July 2006, will allow Hanarotelecom’s existing 3.6million broadband subscribers to purchase over 120 hours of BBC children’s, drama, natural history and lifestyle programming, including titles such as Fimbles, Pride and Prejudice, and Tom Jones. For between US$1-2 per month, subscribers can view their chosen BBC programme as often as they like within a 72-hour rental period. In order for Video on Demand and Internet traffic to be carried to a living room TV, all that’s needed is a DSL modem, a Hanarotelecom tariff, and an Internet Protocol Set Top Box.

The Hanarotelecom deal follows a number of other agreements which BBC Worldwide has secured to provide content for video on demand services to such international VoD providers as T-Online in Germany, Versatel in Holland, HOT Vision in Israel, Ebismedia in Italy and Telefonica in Spain.

Meantime, BBC Worldwide has appointed Simon Danker to the role of Director, Digital Media. Reporting into David Moody, BBC Worldwide's Managing Director of Digital Media & Director of Strategy, Danker will lead the team looking at widening the availability of programmes on new technology platforms such as the Internet and mobile phones.

Regards Satdude. :D
 
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