Record-Breaking Sales Usher Apple into the New Year

Rachel_Sandford

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Following the death of founder and former CEO, Steve Jobs, many wondered if Apple would be able to maintain its momentum and continue to be the popular choice for those who want fashionable electronics.

The 2011 holiday season proved that Jobs' legacy is intact and still at work as the company brought $1.7billion (£1.09bn) in revenue during the last three months of 2011, taking their total year revenue to $46.33billion, with $13.06billion in profit. These are the largest figures in the history of the company.

Over the holidays, the company saw huge sales for iPhones and iPads. The company reports that it sold 37.04million iPhones in the last quarter of 2011, a 128% increase year-over-year. They also shipped out 12.43million iPads, 5.3million macs, and 14.4million iPods. All electronics saw an increase in sales, except the iPod which continues its decline with a 21% decrease year-over-year, but this could be due to more people choosing to keep their music on their iPhones. To date, the company has sold over 350M iOS devices.

According to figures, each of the Apple retail stores received roughly 22,000 customers per week, and each store brought in $17.1million in revenue. On Christmas day alone, the iTunes store earned $120million (£77m). This figure was coupled with the announcement that iTunes now has over 20million songs available for download. The company also announced that the iCloud now has 85million users, iTunes U has been downloaded 3million times, there are now 170thousand apps in their app store, and the recently launched Apple iBooks Author app has been downloaded more than 600,000 times already.

“We're thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs,” said Apple CEO, Tim Cook. “ Apple's momentum is incredibly strong, and we have some amazing new products in the pipeline.”

It is estimated that the company now has $97.6bn in cash, quite ready for any investments in 2012, such as the rumored Apple TV or Premier League rights.
 

2cvbloke

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And just to muddy the waters, they've had many of their anti-Samsung court judgements overturned throughout europe in Samsung's favour over their Galaxy series of phones and tablets apparently being too "ipad/iphone-like"... :D
 
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