Here's my take on things... Over the years satellite reception in most of Europe has generally got better and better and we can now easily make do with an 80cm dish and get thousands of channels. Early satellites where very weak compared to what we enjoy today and needed big dishes of well over 1m in size and would only pick up a few hundred analogue channels. As newer satellites came online they had wider more powerful footprints allowing many people to use smaller dishes. Plus with digital compression even more channels where able to broadcast using the same capacity as one analogue channel thereby freeing up a lot of extra space.
Now we're getting to the point where we are running out of space again over Europe so satellite operators are starting to look at reusing frequencies for different areas of Europe. This will limit us somewhat again and this time no matter how big your dish is it won't help.
For example, some Spanish channels could be transmitting to Spain on a tight Spanish footprint while some Eastern European channels broadcast on the same frequencies to east. This will impact those of us who want to see channels from the "wrong" region. Even worse, those of us in the middle between the two footprints might just get a garbled mess and no channels. Eutelsat are planning spot beams at 9E, Astra have been trying to get something going at 19.2E.
The UK spot beam is somewhat unique in that it is designed to limit reception abroad. We also are lucky in that we pretty much enjoy a whole orbital slot to ourselves (except for a few channels on an African beam) whereas most other broadcasters share satellites between multiple countries across Europe. Most countries will use spot beams to increase capacity (as explained above) and the limits to other areas are an unavoidable side effect.
So in conclusion, right now we are able to enjoy a wide range of channels across the whole of Europe and beyond on pretty small dishes but in the future we may lose some of the distant channels and have more region specific channels.