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Sky Digital BSkyB, Freesat & Saorsat support forum
Freesat digital TV support forum
Pick hd to start on freesat?
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<blockquote data-quote="Analoguesat" data-source="post: 1090929" data-attributes="member: 176362"><p>ITV 2HD / ITV 3HD / ITV 4HD were created solely to generate extra revenue for ITV in an era of declining advertising revenue. (Originally to skim funds off the Sky HD service subsidy). The other thing to remember is HD is more expensive to transmit than the equivalent HD service - its a simple balancing act for the beancounters - will going fta with the extra services cover its running costs by generating extra advertising revenue? I would suggest the answer is no - we all know loads of folk that are quite happily watching SD channels when an HD version is a few clicks away. Either they arent bothered or dont care - and with the UK heading into recession the outlook isnt looking too clever atm.</p></blockquote><p></p>
[QUOTE="Analoguesat, post: 1090929, member: 176362"] ITV 2HD / ITV 3HD / ITV 4HD were created solely to generate extra revenue for ITV in an era of declining advertising revenue. (Originally to skim funds off the Sky HD service subsidy). The other thing to remember is HD is more expensive to transmit than the equivalent HD service - its a simple balancing act for the beancounters - will going fta with the extra services cover its running costs by generating extra advertising revenue? I would suggest the answer is no - we all know loads of folk that are quite happily watching SD channels when an HD version is a few clicks away. Either they arent bothered or dont care - and with the UK heading into recession the outlook isnt looking too clever atm. [/QUOTE]
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Sky Digital BSkyB, Freesat & Saorsat support forum
Freesat digital TV support forum
Pick hd to start on freesat?
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